Mac Tools is always wanting to move forward and one way is to promote common standards. That is why they contacted All About Coins and asked for our assistance creating custom challenge coins to reinforce goals with employees of the company. Concrete reminders like these are a fantastic way to make sure that everyone is working towards the same purpose. A person can look at their challenge coin, read its message and be reminded of what Mac Tools wants to promote. The Importance of Goal Setting Goal setting is an important factor in achieving any task because it gives people a target to aim for. Without having their mission clearly defined, companies have employees that don’t know what is expected from them. Setting goals for your employees and company can help ensure your success. Remind them subtly with the gift of custom challenge coins. Making them a quarterly or annual giveaway will help make them collectible and in return, people will hang onto them because they serve as a constant reminder of the goals of the company. Mac Tools Use of Challenge Coins Mac Tools wants to be a leader of Industrial and Automotive Repair and this is spelled out in their challenge coin design. They included three points that will help them meet their goals. Each facet of the company is recognized on the coin to make it even more personal and to hit home more. The double sided challenge coin is very detailed. The words, “Integrate,” “Strengthen,” and “Innovate” are included at the top edge on the backside of the coin. This lets employees know that they should strive to be the best in the industry and exactly how it should be done. Challenge coins have a rich personal history. Customizing them allows businesses to brand themselves and get their ideas and expectations across. Employees of Mac Tools not only have a reminder of what the company is all about, they also have a keepsake that they can cherish for years to come. Talk about a unique and personal gift to give the men and women that work for you!